Five golden rules of marketing automation
Act-On Software’s Katie Jameson on why marketing automation requires planning and consideration
Katie Jameson
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Great data stories turn insights into action. By focusing on business priorities, speaking in financial terms, and advocating for users, analysts can drive impactful, data-driven decisions.
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In this episode, Ross Billington and Rachael Beer from digital services giant Capita debate ‘augmented reality’, ‘digital transformation’, ‘robotics’ and more.
AI’s next step is legal, not technical
Searce’s SVP Patrick Bangert highlights AI’s potential and warns of a looming problem with potentially harmful consequences if left unresolved.
Katie Jameson
Five golden rules of marketing automation
Act-On Software’s Katie Jameson on why marketing automation requires planning and consideration